The Power of Social Media: Will It Work?
H.R.3369 - Artificial Intelligence Accountability Act: “Introduced” stage as of June 18th 2024.
SB 1047: Safe and Secure Innovation for Frontier Artificial Intelligence Models Act: “First Chamber” stage as of June 18th 2024.
In today's digital age, social media has become an indispensable tool for communication, advocacy, and change. Platforms like Instagram, Facebook, TikTok and X (formerly known as Twitter) enable individuals to connect directly with millions of people, including policymakers and global leaders, and sometimes, can make change happen (#MeToo movement). This unprecedented access can be a powerful catalyst for addressing pressing issues such as the regulation of Artificial Intelligence (AI). But the question remains: Will it work?
The Social Media Campaign
Over the past few weeks, I have actively used my social media accounts to draw attention to the critical issue of AI regulation. By tagging influential leaders and organizations, I aim to spark a conversation and encourage legislative action. Here are some examples of my efforts:
Twitter Post to President Biden: In this post, I questioned the timeline for the implementation of the Artificial Intelligence Accountability Act of 2024. Highlighting the potential benefits of passing the law before the upcoming election, I emphasized the urgency of addressing AI's impact on the workforce. This post not only raised awareness but also sought a direct response from the President himself.
GuardiansOfAI's Twitter Post: This tweet called for global leaders to unite and address the existential threat posed by unregulated AI. Using hashtags like #RegulateAI, #DemandEthicalAI and #VoiceForChange, the post aimed to mobilize a global audience and create a unified demand for ethical AI regulations.
Engagement with Followers on TikTok: In the comments section of my video post in regards to Elon Musk being a psychopath, I engaged with a follower who expressed skepticism about the government's understanding and ability to regulate AI. This interaction highlighted the need for continued advocacy and education on AI issues.
Impact and Engagement
The initial response to these posts has been not promising, although “read” by many influential figures according to my instagram messages. By leveraging the reach of social media, I have been trying to engage a diverse audience and bring attention to the urgent need for AI regulation. The metrics of engagement, likes, shares, comments on my TikTok account, indicate that people are concerned about the future of AI and its impact on jobs and society.
However, the real measure of success will be in the tangible actions taken by those in power. Social media can amplify voices, sure, but it is up to policymakers to listen and act. The engagement metrics serve as a barometer of public interest, which can pressure leaders to prioritize AI regulation as I was told on a call with a member of Congress that the U.S. government is paying close attention to what people are saying online.
The Role of Social Media in Advocacy
Social media has democratized advocacy, such as the #MeToo movement for instance. It allows individuals and grassroots movements to gain visibility and influence without the need for traditional media channels. The viral nature of social media can bring issues to the forefront quickly, making it a powerful tool for change.
However, the effectiveness of social media campaigns depends on several factors:
Consistency and Persistence: Advocacy on social media requires ongoing effort. One post is not enough; a sustained campaign can keep the issue in the public eye and maintain pressure on policymakers.
Engagement with Influencers: Partnering with influencers and organizations that have large followings can amplify the message and reach a broader audience.
Clear Calls to Action: Posts should include clear and actionable steps for followers, (use the hashtags #DemandEthicalAI and #VoiceForChange on social media as well as contact your State representatives to demand change) such as signing petitions, contacting representatives, or participating in discussions.
Conclusion
Will social media work in driving meaningful change in AI regulation? The answer lies in our collective efforts. Social media has the potential to be a powerful advocacy tool, but it requires a strategic approach, persistent engagement, and a clear vision. By continuing to use these platforms to raise awareness and mobilize support, we can create a wave of demand for ethical AI regulations that safeguard our future.
In the end, social media is a tool, a means to an end-goal. It is up to us to use it effectively to drive the change we seek. As we continue this journey, let us remain hopeful and committed to the cause, knowing that every post, share, and comment brings us one step closer to a future where AI serves humanity ethically and responsibly.
#DemandEthicalAI #VoiceForChange
